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Website design for opticians.

Independent opticians compete with the high-street chains on service and expertise. We design optician websites that showcase your frames, explain your eye examinations and make booking simple.

Get your free practice concept ↗See an example

What a great website for opticians needs.

Eye test booking

Book eye examinations, contact lens checks and children's tests online.

Frames that look great online

Show off your frame brands and collections beautifully.

Clear lens and price information

Explain lens options and packages without the jargon.

Your independent difference

Tell the story of your expertise and personal service.

See one working.

Here's an example website we designed for a fictional practice. Every button, tool and form works, so open it on your phone and try it.

Iris & Lens example website
Example concept

Iris & Lens

A working example built by Northcraft Studio. Yours would be designed around your business, your words and your colours.

Open the example ↗

How it works.

  1. We study your practice. Your services, your customers and what's holding your current website back.
  2. We design your concept, free. A real, clickable website made for you, so you see it before you spend anything.
  3. You try it and decide. If it isn't right for you, you owe nothing.
  4. We launch and look after it. Live on your own domain, monitored 24/7, with your changes made for three years.

Simple, honest pricing.

Websites from

£199

Your fixed price is confirmed once you've seen your concept. Online shops and custom booking systems are quoted upfront. Read the terms.

Questions from opticians.

Can patients book an eye test online?

Yes. We'll add online booking or connect to your practice system.

Can you show our frame brands?

Yes. A brand and collection showcase is a great way to stand out from the chains.

How much does a website cost?

Websites start from £199, paid once. That includes hosting with no monthly fee, unlimited changes for three years and 24/7 monitoring. You'll see a free concept first, then get a fixed price before any work starts.

See your new website before you decide.

Tell us about your practice and we'll design a free concept. No obligation.

Get your free concept ↗

Or call 07415 429636 · [email protected]

Websites for other businesses